Digital Best Practices for CPG Companies: A Perspective for Church and Dwight

Brands who leverage digital insights & take data-driven decisions are 3X more likely to see improvements in business outcomes.

We at Altudo are privileged to be working with Church & Dwight for over three years.

As an investment into our relationship, we invited the marketing team from Church & Dwight to our webinar where our CX and Digital Strategy experts presented insights into the industry, competition & how you can transform insights on consumer behaviour into winning digital strategies.

Missed it? No worries, you can still catch up to all the action.

What’s more: Check out our on-demand sessions and schedule a no-obligation, 20/20 Insights Virtual Session with our experts. Know more

Here's what we have covered in the webinar:

• Impact of COVID-19 on consumer behaviour
• Insights
1. From categories relevant to Church & Dwight
2. Health, nutrition & fitness
3. Fabric care, Laundry segment
• Critical factors for success
• Recommendations
1. How to be found: Search, social & publisher partnerships
2. How to leverage content for engaging consumer experiences
3. Creating a holistic approach to commerce that drives revenue