About the webinar

Organizations which have successfully implemented Machine Learning (ML) report improved lead conversions and greater insight into their data. However, A 2018 CMO survey points out that 61.4% of companies aren’t yet using it, and less than one-third of companies have no near-term plans to explore the use of ML.

A ML algorithm does more than you have ever imagined, to qualify a lead.

Still wondering how ML works and what problems it can solve for your business?

Join our webinar, as we reveal 7 Steps to getting ready for Cortex.

Why you should attend

  • Learn how to use Web Analytics to gain insights into customer-website interaction
  • Discover the types of Data Augmentation to engage customers with relevant content
  • Campaign Tracking and Customer Facets
  • Importance of Goals in conversion rate and tracking their success
  • How Personalization can increase customer retention and drive revenue

Register for the webinar and get your free copy of the eBook


The Revenue Engine

Optimize Your MarTech Investments to Drive Sustainable and Lasting Revenue!

  • Drive More Leads
  • Improve Lead Quality
  • Surface Deep Customer Insight
  • Deliver Personalized Experiences

The Presenter

Michael Thompson

MVP-Sitecore | VP-Client Engagement, Altudo

A skilled, results driven sales professional with over 20 years of sales experience, Michael has over 7 years of experience with Sitecore. He has a track record for consistently exceeding multi-million dollar sales quotas with year over year growth. “With today’s data solutions, any firm should be able to know who their prospects are, who they work for and what they need by the time they connect with you,” states Michael.

What we do

We are a customer experience company. We create and deliver personalized experiences to engage customers in a one to one (1:1) manner at every touchpoint to improve customer experience and drive revenue. We help marketers to improve their customer engagement and experience, with:

Revenue Engine

Altudo’s Revenue Engine brings together digital technologies to create single customer profiles, helps predict buyer behaviour and enables marketers to drive revenue.

Sitecore implementation

We deliver a Sitecore project almost every 2 weeks and with a run rate of more than 15 every year, your Sitecore implementation will be in trusted hands at Altudo.

Customer experience strategy

We help define experiences by mapping customer expectations and behaviour with a brands’ actions that can engage, nurture and service customers across digital channels.

Experience Design

We create cohesive and award winning creative experiences that are based upon sound CX strategy and leverage core brand attributes.

Marketing Automation

Our expertise in marketing automation has enabled our clients to derive real ROI from their investments and truly engage well with their end customers.

Mobile and Progressive Web apps

We specialize in creating native and hybrid mobile apps using a variety of dev stacks. We also deliver progressive web apps for both Android and iOS device consumption.

Why Us

Deep Sitecore Expertise

Platinum Partners
6 MVPs, 400+ projects

Trusted by Top Brands

45+ Fortune 500 Brands served

Recognised by the Experts

10+ Awards Worldwide

Mar-tech Ecosystem

20+ Partnerships to help you scale

2000+ projects delivered

Across 7 Global locations

Extensive Experience

20+ SMEs across 7 industries