Building a Unified Web Experience: How Altudo Helped a Global Real Estate Powerhouse Launch 59 Regional Sites

Challenges

• Inconsistent operations lead to variations in content, SEO, and compliance hindered efficiency and consistency.
• Difficulty aligning global efforts and managing a large-scale rollout across 59 country specific websites.
• Inefficient website performance, needing to improve site visibility, user experience, and scalability was essential.
• Balancing corporate governance with regional flexibility added complexity.

COMPANY

The client is a global leader in the field of commercial real-estate services and investments. They offer a range of services including advisory, property management, and investment management. Renowned for its innovative approach and market-leading expertise, the client is at the forefront of leveraging technology and data analytics to drive business value for its diverse client base.

INDUSTRY

Real Estate Services

SERVICE PROVIDED

Transforming Digital Presence with 59 Regional Sites

Solutions

Altudo worked closely with the client on its digital presence. We helped them launch the unified code base and brand guidelines across 59 countries' websites. A repeatable rollout and launch process increased efficiency to drive customer value. We implemented Scaled Agile to optimize and run various projects with proper governance, increasing visibility of regional marketing initiatives across the company.

To ensure consistency and execution excellence across global rollouts, the client also leveraged Altudo’s Global Capability Center (GCC) model, allowing access to a specialized delivery team that ensured agility, quality control, and efficient coordination across regions.

Our team supported content and layout preparation, coordinated page authoring, ensured schema and tagging compliance, and managed overall project management and global tracking.

Results

• 70% decrease in post launch issues

• 40% average faster time to market

• 11 country sites launched with the same budget and timeline estimated for 9 websites

• 4x increase in content prep throughout

• 3x increase in smoke testing speed

• 1.5x increase in QA velocity

Background

As a global leader in commercial real estate services and investments, the client is known for its innovation-driven approach, combining advisory, property management, and investment expertise with cutting-edge digital tools. Following the successful launch of a new global website, the client faced a major challenge: extending this architecture to over 50 region-specific websites, each with unique localization needs while maintaining consistency, quality, and speed.

The client’s existing decentralized content operations led to varied practices in publishing, SEO, compliance, and template usage across regions. This fragmented approach caused inefficiencies, delays, and inconsistent brand experiences. To address these issues, the client sought to move to a corporate-governed yet regionally operated model. The goal: unify its digital presence, empower local teams, and ensure a seamless, scalable rollout.

Altudo partnered with the client to bring this vision to life. By deploying a unified code base and global brand guidelines, we established a scalable and repeatable rollout framework for 59 regional websites. We adopted a Scaled Agile approach to drive structured governance, enhance transparency, and align regional marketing with corporate objectives.

To support this large-scale transformation with delivery consistency, the client also adopted Altudo’s GCC model, enabling access to a skilled, cross-functional team that ensured speed, quality, and alignment across regional implementations.

Our team supported every stage, from content and layout prep to tagging, schema validation, and project tracking ensuring each launch met quality standards and deadlines. Sitecore performance and SEO capabilities were also optimized to boost visibility and engagement.

The impact was clear: 11 sites were launched within the timeline and budget initially set for just 9. The rollout saw a 40% faster time to market, 4x increase in content preparation throughput, and a 70% reduction in post-launch issues.

This engagement helped the client achieve operational scalability, regional autonomy, and a cohesive global brand experience.