Digitization in the education sector has transformed many aspects of the education industry. With an effective digital presence, edtech organizations now have a global reach. To continually improve customer satisfaction and engagement, these edtech organizations can leverage multisite technology to manage their microsites with a centralized platform. In this blog post, we will explore how edtech companies can better leverage Altudo’s OneWeb framework for their Acquia Sites and enhance the customer experience (CX).

What is a multi-brand or Multisite management solution?

Multisite management solutions offer edtech organizations a centralized user management platform across various platforms and applications. With this, edtech organizations can create personalized and customized experiences for their users. By collecting and analyzing user data, such as learning preferences, performance history, and demographics, organizations can tailor content and recommendations. This personalized approach significantly improves CX, as users receive relevant and targeted resources, increasing engagement and effectiveness.

Benefits of multisite or multi-brand management solutions:

• Cost effectiveness with centralized management.
• Brand consistency as a result of streamlined content.
• Easy scalability to support expansion.
• Hassle-free updates and software maintenance.
• Reduced workload for IT and web development teams.

The power of Acquia Site Factory – A multisite management solution

Source: Acquia

Acquia Site Factory is a powerful multisite management platform designed to work in collaboration with Drupal, a widely used open-source Content Management System (CMS).

Drupal CMS is a popular choice for many educational institutions and is known for its scalability, security, and flexibility. It is used by 71% of the top 100 universities and ivy league educational institutions like Oxford, Harvard, Stanford among other top names. It helps to easily build and manage multiple educational websites with its flexible, low-code and secure architecture.

Whether it is managing traffic loads, managing heavy content libraries, securing sensitive student information and materials, faster content delivery or creating a personalized experience Drupal can help you achieve it all with its capabilities.

Uncover the reasons why higher education institutions are embracing Drupal for their website.

Acquia Site Factory's core functionalities include:

Source: Acquia

1. Centralized control- Site Factory provides a central hub for administrators to manage all their websites. It allows for consistent branding, content management, and updates across the entire network of websites.

2. Automated processes- With Site Factory, you can quickly spin up new websites, departments, or initiatives with the help of pre-built templates and speedup your web development process. This is a game-changer in terms of enhancing scalability and increasing time-to-market.

3. Multilingual content support- The platform supports multilingual content creation to help you scale your higher ed website globally. Drupal empowers your website with translation management tools, language detection and selection, and a variety of multilingual modules that can help you serve your audience of any language or culture. The easy-to-use multilingual feature allows you to build stronger digital strategy and create personalized content at scale.

4. Workflow management- Site Factory streamlines the workflow and approval processes, making it easy for content creators and administrators to collaborate on content updates and publishing. It provides a centralized management platform, helps define user roles and permissions, and liberty to customize the workflow for content approval, publication and review.

5. Robust security for all sites- Facilitate robust security measures that include platform auditing, vulnerability scanning, and automated security updates. Manage multiple education websites with smooth processes and give your customers the security they need.

Altudo’s OneWeb – An efficient way to manage your multisite and marketing operations

OneWeb is a comprehensive enterprise-level multisite and multi-brand management solution designed to provide organizations, like higher education institutions, with the tools they need to create and manage multiple websites efficiently and effectively.

OneWeb framework provides organizations with a strong foundation for their web infrastructure. Here are its key tenets:

• Content management- OneWeb is built on a modern and scalable CMS framework that simplifies the process of content creation, editing, and publishing. It ensures that the latest information is readily available across all websites.
• Centralized control- The platform provides a central hub for administrators to manage all their websites. This streamlines administrative tasks, making it easier to maintain consistency in branding and content.
• Customization- Each site can be customized to suit the unique needs of different departments or entities within the institution. This flexibility ensures that websites are tailored to their specific audience and purpose.
• Scalability- OneWeb easily scales to accommodate the growth of educational institutions. Whether you're adding new departments, programs, or campuses, this platform can adapt to your evolving needs without depending on developers.
• Mobile responsiveness- Altudo's OneWeb ensures that all websites created on the platform are fully responsive and optimized for mobile devices.
• Complete compliance- OneWeb offers complete compliance with accessibility and security requirements. It is compliant with standards that include General Data Protection Regulation (GDPR) for security measures and WCAG 2.1 AA to meet accessibility requirements.
• Building and maintaining MarTech operations- OneWeb seamlessly integrates with marketing technologies, helping organizations to automate their marketing operations like collecting customer data, creating personalized campaigns and much more. It reduces time-to-market by 70% by building microsites and campaigns in days than in weeks.

OneWeb helps realize ROI with high degree of reusability and self-service for businesses. Brands that use OneWeb frameworks can experience a significant reduction in dependency on IT teams. Here are the business and technology benefits of Altudo’s OneWeb:

Business benefits of OneWeb

• Pre-built starter website for brand
• Framework for launching new page templates
• Large component library with drag and drop capability
• Self-service campaign launch capabilities
• Start leveraging digital marketing features of Sitecore on day one including personalization & multivariate testing

Technology benefits of OneWeb

• Single Software Development Lifecycle
• Single global code base
• Single DevOps process
• Single request intake for requirements
• Primary focus on building shared & reusable features than managing brand specific feature requests

Learn all about OneWeb solutions and framework to simplify web management for a successful digital strategy.

Integration of Acquia Site Factory and Altudo OneWeb

The seamless integration of Acquia Site Factory with Altudo's OneWeb enables edtech giants to deliver a consistent customer experience with the least investment for launching new sites as the education industry scales.

Acquia Site Factory provides a multisite platform for digital technology organizations to efficiently deliver and govern many digital experience websites at global scale. Site Factory creates a platform to support standard processes for building, provisioning and maintaining many websites and provides the digital platform team the visibility, trust, and control for operating global websites as a service with a centralized, cloud management console.

OneWeb in Acquia SiteFactory enables efficient management by streamlining content management for multisite websites by creating a centralised hub for all microsites.

The combination of Altudo's OneWeb and Acquia Site Factory streamlines the management of multiple websites within a higher education institution, reducing the complexity and costs associated with individual site management.

Learn from the experts the potential of integrating OneWeb with Drupal/Acquia for ultimate web experience.

What Next?

The higher education system is undergoing a massive transformation. The key focus is to streamline operations and administrations tasks for the professionals and provide better access to resources to learners, all in real-time. Edtech organizations that are making a positive impact have a robust DXP, preferably Acquia Site Factory to meet the dynamic needs of customers.

Altudo's OneWeb and Acquia Site Factory together provide the tools and strategies to stay agile and responsive to technological advancements, changing user expectations, and evolving industry trends.

Our seasoned experts, who have experience of working with businesses of all scales, can help you take the first step towards a successful digital presence. Connect with us at marketing@altudo.co and we will schedule a no-obligation session for you.