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About the Webinar

A 2018 CMO survey points out that 61.4% of companies aren’t yet using it, and less than one-third of companies have no near-term plans to explore the use of ML.
Still wondering how ML works and what problems it can solve for your business? This webinar reveal 7 Steps to getting ready for Cortex.

Here's what we have covered in the webinar:

  • Learn how to use Web Analytics to gain insights into customer-website interaction.
  • Discover the types of Data Augmentation to engage customers with relevant content.
  • Campaign Tracking and Customer Facets.
  • Importance of Goals in conversion rate and tracking their success.
  • How Personalization can increase customer retention and drive revenue.

Our Presenters

Michael Thompson, MVP-Sitecore | VP-Client Engagement, Altudo

Michael Thompson

MVP-Sitecore | VP-Client Engagement, Altudo

A skilled, results driven sales professional with over 20 years of sales experience, Michael has over 7 years of experience with Sitecore. He has a track record for consistently exceeding multi-million dollar sales quotas with year over year growth. With today's data solutions, any firm should be able to know who their prospects are, who they work for and what they need by the time they connect with you, states Michael.

Technologies Used

This is what we use to make it work

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With a focus on Digital Strategy and Customer Experience, we create custom-fit solutions that align with our clients' unique business objectives. Partner with us to enhance business performance and drive impactful results.  

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