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About the Webinar

An Omnichannel Customer Experience is currently a major issue for CPG marketers. Irrespective of channel, time or context of an interaction, your customers should always feel as if they talking to the same brand. But that rarely happens. Even in 2020, many brands deliver an experience that is inconsistent and fragmented. And different across different touch points.
In this webinar, we will explore how Marketing Technology can address some of these issues and help you build an Omnichannel experience for your customers.

Here's what we have covered in the webinar:

  • What makes CPG unique in terms of challenges faced?
  • Examples of how Omnichannel Experience is broken
  • Key reasons behind this broken experience?
  • How can Customer Data Platforms (CDPs) work with other marketing technologies to improve customer experience?

 

Our Presenters